Medina County Safety Council is excited to offer virtual meetings during this fiscal year, in light of the announcement from Ohio BWC on 7/8/20 (see announcement details below). Our goal is to keep our presentations short with valuable information each month, as well as an opportunity to have safety questions answered. We will host our 2nd meeting for the 2020-2021 fiscal year with a VIRTUAL Safety Council meeting featuring Bruce Hennes with Hennes Communications!
Topic: Crisis Management for Business Owners and Business Leaders
Overview of Webinar:
Traditional media and social media leap on stories like these:
Data theft…OSHA & discrimination complaints…active shooter situations…accusations of fiscal mismanagement…employee fraud…product defects…activist attacks…member discontent…environmental events…industrial accidents…price-fixing…trade issues…transportation issues…regulatory issues.
Meanwhile, WKYC-TV3 is holding on line 1 looking for comment.
It’s a fact: controversies today are tried in the Court of Public Opinion more often than in any Court of Law. Those reputational trials can greatly influence public perception and tarnish an organization’s brand. With the rampant use of social media, that threat has grown exponentially.
The result: an organization’s most important asset can be significantly damaged before a legal trial even begins. Indeed, since most legal controversies are settled prior to trial, the Court of Public Opinion has arguably become the most important battleground not only for good will and market share, but also for legal bargaining and settlement negotiations. Managing this battleground has become critical for business owners and business leaders.
Even before the Trump era, news was breaking first on social media, with traditional media sweeping Twitter, Facebook, Instagram and YouTube for leads. Whether your brand is immersed in crisis or dealing with a hot-button issue, your news can easily “go viral.”
Since it takes a lifetime to build a reputation and only a few seconds to destroy one, “managing the message” is a necessary skill set for business owners, CEOs, executive directors, attorneys and government officials, as well as other business leaders.
This fast-paced talk by veteran crisis management and communications specialist Thom Fladung, from Hennes Communications in Cleveland will focus on a highly strategic approach to communicating during a wide variety of situations, offering methods for establishing and maintaining “control of the message,” enabling you to move your message forward or mount a defense against a sudden onslaught from traditional or social media.
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Once participants register, they will receive an email with the details for logging into the Zoom meeting. Zoom is a free program that you can download for your desktop computer or mobile device. If you don't have a computer or mobile device, you can join the Safety Counctil meeting via phone.
Questions? Please reach out to us. We're happy to help. (safety@medinaohchamber.com or 330.723.8773)
We look forward to "seeing" you at our virtual Medina County Safety Council meeting!
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As Ohio BWC announced on 7/8/20, due to the ongoing COVID-19 pandemic, Ohio Safety Councils will conduct all meetings virtually (online only) this fiscal year. This is the safest way to hold meetings as we work to prevent the spread of COVID-19 in Ohio. The decision to go virtual will also make participation as easy as possible for you as you focus on resuming your operations and keeping your workforce safe. In light of the difficult and unusual times, BWC will not be offering a rebate for participation nor the performance rebate (for those eligible) to employers who participate in the BWC Safety Council program. While this is not the usual direct financial reward for attending, BWC believes your business will still receive valuable workplace safety information and resources by attending meetings online. What you learn at upcoming virtual meetings can help with cost savings and keeping your workers safe from injuries and illness at work.
While this meeting will not count towards rebates from BWC, we hope that you’ll join us for an informative presentation, as well as a BWC update and safety tips.
Tuesday Aug 18, 2020
12:00 PM - 1:00 PM EDT
Virtual via Zoom
No cost to participate. Registration required.
Printed courtesy of medinachamber.com – Contact the Greater Medina Chamber of Commerce for more information.
211 S. Court Street, Medina, OH 44256 – 330-723-8773 – office@medinaohchamber.com